27 March 2026

New Partnership with the Gibson Garage London

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By Lark Music
Close-up of a person playing a black electric guitar, with visible tattooed arm and motion blur effects.

Lark Music is excited to announce a brand‑new partnership with the Gibson Garage London to offer 12 months of free Lark Music guitar insurance, giving customers even greater peace of mind when choosing their new guitar. For the next 12 months from February 2026, anyone purchasing a qualifying guitar in-store at Gibson’s flagship London location can, for the first time, leave the shop with instant protection.

Whether you’re gigging, travelling, or simply playing at home, the cover protects against accidental damage, loss and theft anywhere in the UK (subject to policy terms). New research from Lark Music 1 shows that:

  • 82% of guitar insurance claims occur while travelling or during everyday journeys. From train and car journeys to moving instruments to rehearsals, gigs and venues, most incidents happen when on the move.
  • Out-of-home insurance claims account for 85% of total claims costs – from accidental knocks and drops backstage, to theft on tour.

With incidents on short trips accounting for a large share of claims – the free insurance offer gives musicians protection for their guitar where it matters most – on the move.

1Claims stats taken from Lark Music internal guitar claims research (01 Nov 2024 – 20 Jan 2026)

Peace of mind for guitarists

With eligible guitars priced between £1,500 and £10,000, customers purchasing in‑store at Gibson Garage London can walk out knowing their new guitar is fully protected, with repair or replacement costs covered if the unexpected happens. You are free to choose your own preferred repairer, and the policy also covers the cost of hiring a similar guitar, helping you to keep playing while you wait.

Simple activation in-store

The offer simple is to take up and can be activated in minutes. Simply ask the Gibson staff when you’re ready to buy at checkout, and complete the quick Lark Music registration journey before you leave the store. Your free cover will start from the date of purchase and run for 12 months.

What’s covered:

Accidental damage, loss and theft cover anywhere in the UK
No excess on the covered guitar(s)
Lark Music pay over 95% of claims2
In the event of a claim your guitar(s) is covered for repair or replacement
Option to choose your own trusted repairer
Hire-instrument costs covered while your guitar is being repaired or replaced

295% claims payout rate based on claims between November 2024 and November 2025.

Who’s eligible?

To qualify for 12 months of free cover at the Gibson Garage London:

  • Purchase a new guitar in-store at the Gibson Garage London with eligible guitars priced between £1,500 and £10,000
  • Make the purchase within the offer period (12 months from February 2026)
  • Complete the simple Lark Music online registration journey in-store
A man in a hat and brown jacket plays an acoustic guitar whilst sitting on a patterned green sofa.
Poster for Gibson Garage Fest–London on 28 February featuring five artist performances and event location details.

About Gibson Garage London

Located just off Oxford Street at 61–62 Eastcastle Street, Gibson Garage London is the iconic guitar brand’s first flagship store outside the US. Since opening in February 2024, the 4,500 sq. ft space has become a destination for players of all levels, showcasing more than 300 guitars across Gibson, Epiphone and Kramer. Visitors can enjoy hands‑on demos, a Custom Shop Made‑to‑Measure experience, live performances and artist meet-and-greets.

In February 2026 the store celebrated its second anniversary with its very own GarageFest. Lark Music was proud to partner with Gibson for the GarageFest artist showcase, shining a spotlight on some of the best emerging artists with a series of standout live performances. Check out the full artist line-up:

Fancy taking a visit Gibson Garage London to discover your next instrument?

Store details & hours:

Gibson Garage London
The Ultimate Guitar Experience
61-62 Eastcastle Street, London, W1W 8NQ

Mon-Fri 11am-7pm
Sat 10am-7pm
Sun 12-6pm

Tel: +44 20 4570 5400

Follow Gibson Garage London on socials

@gibsonguitaruk

@gibsonuk

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